The Politico has benefited from profound changes in the way people get news, according to Jim VandeHei, the executive editor and co-founder. People look for news far more often during the day, they are far more likely to seek multiple sources as well as favorite bloggers and writers, and they are far more interested in watching video online.
“The difference between ’04 and ’08 is like walking into a different century,” he said. “Virtually everybody who comes to us also goes to The Post or The Times or Drudge or Yahoo or Google. Having a sole source of news — those days are over.”